Digital Pop!TM Comic Cover – DC “The Brave and The Bold” Debuts In October During Walmart Collector Con
(EVERETT, Wash) (September 21, 2022) — Funko (Nasdaq: FNKO), a leading pop culture lifestyle brand, in collaboration with Warner Bros. Consumer Products and DC, today is announcing an exciting new addition to its Digital Pop! series featuring a DC The Brave and the Bold #28 (1959) – Comic Book Cover, available to fans in a bundle that marries a physical collectible with a digital twin.
The limited-edition collection will offer fans the opportunity to purchase a specially minted Digital Pop! alongside a physical collectible simultaneously, releasing exclusively on Walmart.com on October 7th, 2022.
“We are thrilled to bring this first-to-market opportunity to the world’s largest mass retailer,” said Andrew Perlmutter, Chief Executive Officer at Funko. “This is an opportunity to create an easy entryway for shoppers to own digital collectibles…