2022 seems to be the year that NFTs steadily make their way into the mainstream social media market. In January Twitter introduced NFT profile picture verification and in mid-May, Instagram launched in-app NFT options. Now, just a week later, Linktree has joined the fold.
The link-in-bio service is partnering with OpenSea to include several NFT-related features on its platform.
Connecting Web2 audiences to Web3 projects
Linktree’s more than 23 million users will now have access to three new NFT features to help connect their Web2 audience to their Web3 projects.
First is an NFT Gallery Link. With this tool, users can display a gallery of up to six NFTs in their Linktree. Currently, only the Metamask wallet and the OpenSea marketplace are supported for this feature, but Linktree says more options will be coming soon.
Many NFT holders have created online identities around their artwork by using them as PFPs on…